2024 Guangzhou International Lighting Exhibition

This year's theme, "Practicing Unlimited Light," underscores GILE's commitment to driving innovation and transformation in the lighting and LED markets. The exhibition will emphasize dual circulation, light scene applications, and original lighting design, aiming to revolutionize and upgrade the industry.

A notable addition to this year's event is the "Echo Volume – ‘Light +’ Ecosystem Platform Public Voice," designed to inspire industry professionals by addressing current market opportunities and challenges. This initiative will encourage collaboration and business development within the industry.

GILE 2024 will introduce new marketing models, including circle marketing and direct consumer engagement, to help lighting companies adapt to the evolving market. The Echo Volume activities will integrate resources from various light application industries, fostering collaboration and uncovering new business opportunities.

Hu Zhongshun, General Manager of Guangzhou Guangya Messe Frankfurt Co., Ltd., highlighted the evolution of lighting in the "Light + Era." Lighting has progressed from basic illumination to encompassing personalized experiences, healthy light environments, and aesthetic functions. Companies are transitioning from selling single products to offering diversified services, such as engineering customization, innovative design, and smart lighting solutions. This shift is accompanied by a growing emphasis on new media marketing, allowing for deeper interaction with users and more precise marketing strategies.

The 2024 Guangzhou International Lighting Exhibition promises to be a landmark event, showcasing cutting-edge lighting technologies, fostering significant industry connections, and sparking discussions on future innovations. This comprehensive exhibition aims to lead the lighting industry into a new era of growth and development.